
Discover Luxury Jewellery Brands at Beards
A Tradition of Excellence
For over two centuries, Beards has been synonymous with craftsmanship, heritage, and distinction. Founded in 1804, our Cheltenham jewellers continue to uphold the art of creating and curating luxury jewellery that reflects both timeless elegance and contemporary design.
Each collection is carefully selected for its artistry and refinement. Whether you are searching for a statement piece, an everyday treasure, or the perfect gift, Beards offers a world where design, heritage, and individuality meet.
Among our most celebrated brands are Dower & Hall, Georg Jensen, and Roberto Coin — each bringing a unique vision to the world of luxury jewellery.
The Beauty of Craftsmanship
At Beards, we believe that luxury jewellery is more than precious metal and gemstones. It is the expression of creativity, skill, and emotion captured in every detail.
Our commitment to quality ensures that each piece is crafted to the highest standards, whether it is designed in our Cheltenham workshop or selected from one of our leading international brands. This attention to craftsmanship transforms jewellery from an accessory into an heirloom — a reflection of both artistry and authenticity.

Dower & Hall: British Elegance with a Modern Soul
The story of Dower & Hall is one of British design at its most graceful. Founded in London, the brand has become renowned for its handcrafted finishes and organic shapes. Each piece is made in the UK, combining traditional techniques with a modern sensibility.
From softly hammered textures to delicate freshwater pearls, Dower & Hall creates luxury jewellery that feels effortlessly wearable. Their pieces move seamlessly from day to evening, offering understated beauty and individuality.
At Beards, our curated Dower & Hall collection celebrates this balance between craftsmanship and contemporary design — a reflection of modern British luxury at its finest.

Georg Jensen: Sculptural Scandinavian Design
Few names capture design purity like Georg Jensen. Established in Copenhagen in 1904, the brand is an icon of Scandinavian elegance. Each creation embodies clean lines, fluid forms, and a deep respect for craftsmanship.
Georg Jensen jewellery is instantly recognisable — bold yet refined, sculptural yet simple. From sterling silver bangles to graceful pendants, these designs reflect the brand’s commitment to artistry and function.
At Beards, we showcase Georg Jensen as a pillar of luxury jewellery, admired by those who appreciate timeless minimalism and enduring design. Each piece represents harmony between form and feeling, perfectly suited to modern collectors.

Roberto Coin: Italian Glamour and Creative Expression
If Dower & Hall speaks of British charm and Georg Jensen of Nordic refinement, Roberto Coin captures the heart of Italian luxury. Crafted in Vicenza — the historic City of Gold — each design carries a hidden ruby inside, a signature symbol of love and prosperity.
Roberto Coin is celebrated for intricate goldwork, diamond detailing, and dramatic form. Every collection reflects the designer’s artistic vision and flair for storytelling. From contemporary creations to classic diamond pieces, Roberto Coin captures the spirit of luxury jewellery through passion and precision.
At Beards, we are proud to offer Roberto Coin’s most captivating designs, allowing clients to experience Italian glamour with the assurance of our heritage expertise.
Why Luxury Jewellery Matters
Owning luxury jewellery is about more than elegance — it’s about connection, meaning, and legacy. Each piece represents a moment, a memory, or an emotion that endures long after the occasion has passed.
At Beards, we help clients find jewellery that resonates with their personal style while honouring centuries of artistry. Whether you choose a designer creation or a bespoke commission from our workshop, you’ll find that true luxury lies in the details.
Why Choose Beards for Luxury Jewellery
Every client who visits Beards experiences the same values that have defined our business for over 200 years — expertise, trust, and craftsmanship.
Here are just a few reasons why Beards is the destination for luxury jewellery in Cheltenham and beyond:
Heritage since 1804 with a sixth-generation family legacy
Exclusive collections from world-renowned designers
In-house bespoke jewellery crafted by master goldsmiths
Expert aftersales service and insurance valuations
Interest-free finance options for up to three years
Each visit to Beards is an experience in itself — where luxury feels personal and craftsmanship is celebrated.
Frequently Asked Questions
What defines luxury jewellery?
Luxury jewellery combines exceptional craftsmanship, high-quality materials, and distinctive design, often handcrafted by skilled artisans.
Which luxury brands does Beards stock?
We proudly offer Dower & Hall, Georg Jensen, and Roberto Coin, alongside our own fine jewellery collections.
Is luxury jewellery a good investment?
Yes. Exceptional craftsmanship and timeless design mean that pieces retain both emotional and material value for generations.
Can Beards create bespoke luxury jewellery?
Absolutely. Our Cheltenham workshop crafts bespoke designs, allowing clients to collaborate directly with our goldsmiths. Read more about our bespoke services here.
Do you offer servicing and valuations?
Yes. Beards provides full aftercare, servicing, and professional valuations for all fine and luxury jewellery.
Experience Luxury Jewellery at Beards
Luxury jewellery is not just about beauty — it’s about heritage, artistry, and emotion. At Beards, we invite you to explore our curated collections from Dower & Hall, Georg Jensen, and Roberto Coin.
Each brand offers a distinct vision of elegance, unified by our commitment to quality and craftsmanship. Visit our Cheltenham showroom or explore our collections online to discover jewellery that embodies both modern design and timeless luxury.